how to own your cliches (in writing and in life)

Seth Godin, the maestro of idea generation, posted this musing this morning about using cliches to your advantage.

be your own bridge over troubled waters
be your own bridge over troubled waters

He starts with the wiki definition:

In printing, a cliché was a printing plate cast from movable type. This is also called a stereotype. When letters were set one at a time, it made sense to cast a phrase used repeatedly as a single slug of metal. “Cliché” came to mean such a ready-made phrase. The French word “cliché” comes from the sound made when the matrix is dropped into molten metal to make a printing plate.

To save time and money, then, printers took common phrases and re-used the type.

Along the way, they trained us to understand the image, the analogy, the story. Hear it often enough and you remember it. That training has a useful purpose….

The effective way to use a cliché is to point to it and then do precisely the opposite.

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Guest post: how to heal auto-immune disease (anti-inflammatory foods) #4

If you’ve got auto-immune disease, you probably have some bloody annoying issues with inflammation  – swollen feet or hands, skin breakouts, sore joints etc. I do (see the rest of my rundown on my crazy wrestling with Hashimoto’s here). I put up with it for ages. Actually, I whinged about it. But did nothing. 48425_6_468

Only recently I’ve realised that I can actually eat my way back from the angry, red, swollen brink. And so it happened – as it does when you start thinking along a certain path – the info I was after jumped out at me. Chelsea Hunter, one of the editors at WellBeing magazine contacted me with the spiel below. She’s kindly let me share her love with all of you.

Chelsea says:

Food is a joy. Food can heal.

I was reminded of this when I read Sarah’s earlier post about how her body often felt inflamed as a result of Hashimoto’s. Only a few weeks earlier I had read an article written by naturopath Saskia Brown about the foods that can help to ease inflammation in the body – a lovely bit of synchronicity I thought. We both wanted to share Saskia’s wisdom with you. Soo…

Anti-inflammatory foods

There are many foods you can include in your diet to help combat inflammation. Including the right types of fats and carbohydrates in your diet is integral to controlling pain and inflammation. Omega-3 essential fatty acids are very powerful anti-inflammatory agents and are found in large amounts in cold-water oily fish, walnuts, flaxseeds, canola oil and pumpkin seeds.

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where would you like to wake up?Fifty People, One Question

I watched this a while back. But decided to dig it up again because it’s so sweet. 50 People, one question: Where would you like to wake up? ] Fifty People, One Question: Brooklyn from Fifty People, One Question on Vimeo. Everyone yearns, don’t they. Although, it’s amazing how many people, when pressed, say they’d … Read more